Personal Marketing

Does your personal marketing
require special creativity?

Something over and above resume
writing and campaign correspondence?

Those are my kinds of projects!

You can use my copywriting skills to discreetly boost your visibility and promote your career, for example:

  • Executive biography
  • Profile
  • Blog
  • CV
  • Trade-press articles
  • Online identity
  • Web portfolio
  • Executive PowerPoint presentation complete with original graphics (no clip art, ever).

Please send me an email, and I'll point you to my Web portfolio.


General marketing: Sales collateral, editing, Web pages and desktop publishing

Sales writing is my forte (and resume writing is a genre of sales writing).

In addition to resumes, I write marketing communications and direct-response sales letters for software, Internet and electronics companies. My specialty is the all-important headline and lead, which contributes 80% to the success of any piece of marketing collateral.

So if you find yourself staring at a blank screen on just about any writing project, send me an email and I'll pitch in with an idea, headline, lead and copy.

For example, setting up a Web site like this one is relatively easy. You can even outsource the computer code. But filling in all the blank pages? The writing can be a killer, and you cannot outsource it.

  • Word, PowerPoint and Excel
  • DreamWeaver
  • Photoshop
  • Illustrator
  • QuarkXpress
  • InDesign
  • FrameMaker